Week 13 Lecture: In the realm of website management, two critical processes stand out: website evaluation and website maintenance. Website evaluation involves assessing a site's usability, accessibility, and overall effectiveness in meeting its goals. This assessment typically focuses on the design, navigation, content, and functionality, aiming to identify areas for improvement that can enhance user experience and website performance. Regular evaluations can reveal potential issues that may be hindering the site's success, enabling timely interventions that improve navigation, content quality, and overall functionality, thereby boosting traffic and conversions. On the other hand, website maintenance is the ongoing practice of monitoring and improving a website’s performance and health. Essential for ensuring that a site operates at full capacity, regular maintenance tasks include updating security software and plugins, adding fresh content, and ensuring user satisfaction. Wee...